Simplifying Legal For Influencer
Marketing Professionals

Simplifying Legal For Influencer
Marketing Professionals

The online world moves fast. We make the legal side of your business easier to navigate.

Tailored to your business:

  • Bloggers
  • Influencers
  • Content Creators
  • Talent Management
  • Influencer Marketing Agencies

Set Up Your Business Up for Success With the Right Legal Strategy

The Business Behind the Content

There's a lot happening behind the scenes.

Brand partnerships. Website policies. Affiliate programs. Licensing. Talent relationships. Intellectual property. The list can get long. Whether you're creating content, managing talent, or running an influencer marketing agency, we can help you handle the legal details that are part of doing business in this space.

Looking for some help with your legal?

Book a time to talk to us

Legal Services

Contracts

  • Brand Partnerships & Sponsored Content Agreements: Drafting, reviewing, and negotiating agreements for sponsored posts, social media campaigns, ambassadorships, UGC, and other brand collaborations.
  • Talent Management Agreements: Agreements between creators and talent managers covering services, compensation, exclusivity, and the scope of the management relationship.
  • Content Contributor Agreements: Agreements for photographers, writers, recipe developers, videographers, and others who contribute content to your business.
  • Team Agreements: Employment and independent contractor agreements for the people who work in your business.
  • Content Licensing Agreements: Agreements covering the use of photos, videos, recipes, written content, and other creative work by brands and other third parties.
  • AI Policies: Policies for the use of AI in content creation and sponsored work, including brand requirements, intellectual property, confidential information, and use of AI by employees, contractors, and other content creators.

Intellectual Property

  • Trademarks: Trademark searches, applications, and registrations for business and brand names, podcasts, programs, products, and other branded offerings.
  • Copyrights: Copyright registration for photos, videos, written content, courses, and other original content.
  • Licensing: Licensing agreements for the use of content, trademarks, and other intellectual property by brands and other third parties.

Website Policies

  • Privacy Policies: Privacy policies for blogs and content websites, including sites using advertising networks, analytics, affiliate links, email marketing, and other third-party services.
  • Terms of Use: Website terms addressing use of your site and content, intellectual property, user submissions, and other terms specific to your website.
  • Disclaimers: Disclaimers for recipe, nutrition, wellness, financial, product recommendation, and other informational content.
  • Advertising & Affiliate Disclosures: FTC-compliant disclosures for sponsored content, affiliate marketing, gifted products, endorsements, and other brand relationships.

Ecommerce

  • Purchase Policies: Policies for merch, shops, courses, memberships, digital products, downloads, and other online purchases, including payment terms, renewals, cancellations, refunds, and access.
  • Affiliate Program Terms: Terms for businesses operating their own affiliate programs, including commissions, payouts, permitted promotional activities, intellectual property, and disclosure requirements.
  • FTC Guidance: Guidance on FTC endorsement and disclosure requirements for sponsored content, affiliate marketing, gifted products, and other brand relationships.

Blogmarkable®

Trademark services created for bloggers and influencers.

Blogmarkable® provides trademark search and application services for blogs, online brands, and other branded offerings.
Inquire About Your Trademark Here

Legal Strategy & Planning for Bloggers & Influencers

Strategy Sessions

Sometimes, you just have questions.

Talk with a lawyer for 30 minutes about the legal questions on your list. Common topics include:

  • Brand partnership and contract questions
  • Website policies and privacy
  • Copyright and trademark questions
  • FTC disclosures and affiliate marketing
  • Talent management
  • Building your team
  • New projects and offerings
  • Strategy Sessions are $375 and are conducted via Zoom or phone.
Schedule a Consultation

Remember LISS

Legal Is Simple Seriously

(Big thanks to my parents for giving me a last name that could also be used as an acronym to capture my legal philosophy.)

Danielle Liss, Esq.

Danielle started blogging in 2004 and continued for more than a decade. During that time, she became a sought-after speaker due to her ability to simplify legal for bloggers and influencers.

Danielle worked as Chief Marketing Officer and General Counsel for an influencer network that focused on health and fitness campaigns. Plus, she has extensive experience working with bloggers, influencers, networks, agencies, and brands on matters related to influencer marketing.

Want to discuss your legal needs? Let’s talk!

Simplifying Legal Articles

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